Business Communication Skills for ROs & Executive Officers
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DCEP - AIBANK (Baidu + Citic Bank) First Credit Card
The AIBANK credit card is the first virtual credit card in China. It is issued by China UnionPay and AiBank (Baidu and Citic Bank) and exists entirely online.
In this topic, you will :
- learn about the joint venture, Citic aiBank (Baidu and Citic Bank)
- understand the safety precautions, uses and benefits of the card
- know how to use Baidu App for payment in China
Understand how retail banks expand business in the payment system to prepare for your next pitching about digitalization.
The key point and your take-away from this case study 'DCEP - AIBANK (Baidu + Citic Bank) First Credit Card '. Your learning combines both language skills and market knowledge.
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